10th Annual Financial Literacy Leadership Conference & 10th Anniversary Celebration
Financial Reality vs. Financial Behavior

Monday · October 2, 2017

start: 7:45 am

end: 8:30 am

Continental Breakfast Available

start: 8:30 am

end: 8:45 am

Conference Welcome & Overview

start: 8:45 am

end: 9:30 am

Introduction of Keynote Speaker
Keynote Speaker

start: 9:30 am

end: 10:45 am

Workshop I
Senior Strategies and Resources

Seniors represent 15% of the American population. There are four stages of life that require strategies and resources for financial sustainability. The last stage of life comes during the senior years. During this time period, strategies and resources must be put in place to insure that there are no dislocations in the standard of living during these years. The panelists will discuss strategies and available resources to manage anticipated the psychological and financial needs of seniors and ensure financial sustainability during the “golden years.”

Workshop II
Life's Reality vs Preparation

The workshop will cover the psychology of financial behavior and how it affects the long-term financial well-being of individuals and households. This workshop will also include a presentation on neuroeconomics as it relates to financial decision- making. Financial educators will find out how to use neuroeconomics to help people focus on alternative ways or strategies to improve financial behaviors.

start: 10:45 am

end: 11:00 am


start: 11:00 am

end: 12:15 am

Workshop III
Keys to Closing the Wealth Gap

This session will take an in-depth look at existing wealth gaps in America. This workshop will dive into the reasons why for wealth gaps exist among races and ethnic groups. Reasons include: the lower incomes of minorities, the high level of consumer spending by minorities, discrimination and much more. Some research indicates when quality early day care is provided to low-income mothers, which includes daily educational exercises, it can have a profound difference in how much children raised in poverty grow up to earn. This workshop will showcase steps that can be taken to close these gaps.

Workshop IV
Modeling Good Money Management for Youth

Each day children touch and use money. This may not come from actually touching dollar bills or coins, but each item children consume, or use, is supported by the availability of money. Talking to children about money and how to use it at an early age is very important. The lessons children can learn by watching how their parents/caregivers use money, establish bank accounts and credit cards, and save and invest affect a child’s financial behavior during each life stage. The panelists will share how best to model good money management that will place children on the path to successful money management and wealth creation. The panel will also cover resources available to help parents teach children about money management.

start: 12:15 pm

end: 1:45 pm

Introduction of Luncheon Speaker
Luncheon Speaker

start: 1:45 pm

end: 3:00 pm

Workshop V
Bifurcation of Financial Services

Financial products and services play a key role in helping individuals and households spend, save, borrow, and invest money. The panelists of this workshop will discuss the differences in financial products and services. The workshop will offer conference attendees fresh knowledge and strategies on how best to use these products and services to maximize their financial resources. The workshop will give tips on how to maximize or grow available financial resources.

Workshop VI
Model Leadership Skills and Behaviors

This workshop is designed to optimize leader/follower influence and the leadership process. Effective visioning, team building, motivating, and supporting are keys to a leader’s success. Emerging leaders are often puzzled as to how to develop successful skills and behaviors. This session presents a whole-brain model of leadership that provides a guide for the development of these skills and behaviors. The model discusses the four stages of effective leadership execution and presents ways in which to develop and enhance effectiveness in each stage.

start: 3:00 pm

end: 3:15 pm


start: 3:15 pm

end: 4:30 pm

Workshop VII
Who Do You Think You Are? Understanding Your Behavioral Style

In this exclusive workshop, explore gaining insights into how existing and potential donors think and how to find the best tactics to approach new business prospects. Insights will include:

  • Recognizing the 4 different behavioral styles;
  • Identifying dominant styles;
  • Dealing with people who operate from each of the various styles; and
  • Understanding the concept of versatility and adaptability.

The workshop presenters will demonstrate behavioral styles and give workshop participants an opportunity to determine your behavior style.

Workshop VIII
Does Financial Stress Affect Non-Financial Decisions?

Financial stress, resulting from the misuse or lack of money, imposes a cognitive load on individuals well beyond existing financial conditions. The workshop will address how financial stress can affect non-financial decisions, such as low job productivity or low cognitive performance, parental care, and unusual behavior responses to normal daily routines.

start: 6:00 pm

end: 9:00 pm

Anniversary Celebration and Awards
Presentation of:
  • SFE&PD Alumni Award
  • SFE&PD Community Service Award
  • SFE&PD Visionary Award
  • SFE&PD Eagle Award
  • SFE&PD Partner Award

Tuesday · October 3, 2017

start: 8:00 am

end: 8:30 am

Conference Registration
Continental Breakfast Available

start: 8:30 am

end: 9:00 am

General Assembly

start: 9:00 am

end: 10:15 am

Workshop IX
Millennials and Financial Decision-Making

Millennials are consistently in the news about how they use money, student loan debt and overall financial well-being. They are faced with a different set of challenges than those of their parents. Using specifically tailored research, this workshop will identify a clear and coherent path that millennials should take to realize financial security. The workshop will also address the financial behavior of millennials relating to their emotions and thoughts of entitlement. Job longevity, long-term planning, acquisition of homeownership, and risk management will also be addressed.

Workshop X
State and Local Government Financial Literacy Programs

Many states and local governments have discovered the need to implement financial literacy programs. This workshop highlights successful financial literacy models. Panelists will discuss these programs and their impact on individuals and households. The workshop also includes a discussion on principles that financial educators and other practitioners can use to motivate individuals to financial action and financial well-being.

start: 10:15 am

end: 11:45 am

Workshop XI
Financial Crisis Management

A financial crisis can occur due to loss of income or significant expenses that individuals or households did not anticipate. Such crisis can come from job loss, illness, injury, death, or a major home or vehicle repair. Based on a 2014 Pew Charitable Trusts study, almost 60 percent of U.S. households experienced at least one such financial crisis and over half of them struggled to make ends meet afterward. The study also found that financial shocks continue to be a frequent and burdensome challenge for households of all types. Although savings are not a panacea, they can reduce the risk of financial instability. The panel will present strategies for management of financial stress and strategies to put in place avoid financial shocks or financial instability.

Workshop XII
Poverty and Financial Decision-Making

This workshop will address how poverty can cause individuals to blindly believe that their financial and economic lives cannot change. There will be a discussion to examine how individuals living in poverty misspend their money and steps that financial educators can take to help the poor make better financial decisions. The panelists will address the assumptions of those who live in poverty and how skeptical they are of the ability to improve their financial well-being.

start: 11:45 am

end: 12:15 pm


start: 12:15 pm

end: 1:30 pm

Workshop XIII
Reality vs. Financial Statements and Financial Ratios

What do the numbers say? Numbers can reveal your financial reality. The panelists will present financial ratios to help workshop participants and their targeted audiences determine current financial status and emerging trends in the management of financial resources. Demonstrations of the use of liquidity, solvency, savings, balance sheets, and debt-to-income ratios will be done to help workshop participants track financial progress.

Workshop XIV
The Pros and Cons of Big Data and How It Is Used

Big data is used to better understand customers and their behaviors and preferences. The primary objective of big data is to create predictive models. Big data is also used in credit decisions, sales and marketing of credit opportunities. Retail companies use big data to predict consumer products and services that will be purchased, car insurance companies use such data to understand how well their customers actually drive and list goes on. The panel will consist of experts who share with the pros and cons of big data and how it is used to affect behavior and decisions.

start: 1:30 pm

end: 2:00 pm

Takeaways and Closing Remarks
Theodore R. Daniels, Founder & President
Society for Financial Education &
Professional Development, Inc.